Master Franchise Frequently Asked Questions

What is ProntoWash International (PWI)?
PWI is the company that owns the ProntoWash system and sells the master franchise licenses worldwide.
What is a Master Franchise?
It is an instrument that grants the licensee the right (and the obligation) to develop the ProntoWash business within the territory of a certain country.
Which services does ProntoWash International provide?
PW provides, through its master franchise, the integral business system that includes: i. Car wash echnical training ii. Commercial training for each kind of parking lot iii. Marketing advisory services (products, pricing, promotion, coverage, etc.) for different client levels (consumers, franchisee, parking lots, etc.) iv. Operation management training v. Assistance in the development of the franchise model vi. Equipment (washing-karts), elements and materials (rags, detergents, etc.)
Which are the costs of a Master Franchise?
There are two items in the master franchise: i. The Franchise Fee (goodwill) is the initial investment necessary to enter the business, which gives you the right to run all the PW system. It is a one-time cost and it is not refundable. ii. Royalties are paid on a monthly basis based on the business development, and they are not refundable.
What is the contract duration? How do I renew the contract?
The master franchise duration is 10 (ten) years and it can be renewed automatically without paying the franchise fee. The automatic renewal is awarded provided that the master franchisee has no pending obligation with PWI or in his business.
When did PWI start its franchising activities?
PWI awarded its first master franchise in January 2002.
How do I acquire the equipment?
PW supplies all the equipment internationally, however, PW encourages master franchisees to contact local suppliers in order to reduce costs. PW shall approve the equipment in advance based on PW's regulations and standards.
What kind of service do WashingKarts require?
The service required by WashingKarts is basically preventive maintenance, and it is focused on the mechanical components of the equipment. Preventive maintenance of WashingKarts will help to extend the equipment useful life indefinitely, as its parts are extremely solid and durable. Preventive maintenance consists of cleaning the equipment parts: vacuum cleaner, washing sink, drainage tubes, etc.
How many liters of water does one car wash use?
Considering an average car with average dirt on it and based on the washer experience, 5 liters of water are used in one car wash approximately.
How long does it take to have a car washed?
Considering an average car with average dirt on it and based on the washer experience, the complete car wash takes 30 to 45 minutes approximately.
How many car washes can an operator do?
The number of vehicles an operator can wash varies widely. You can reasonably expect an operator to wash 120 to 160 units per month. The franchisee capacity and involvement to make the operation profitable will be a definite factor for the final number.
How many operators are necessary per parking lot?
Each parking lot is unique as it has its own characteristics regarding: i. Number of parking units ii. Vehicle turnover iii. Average time of parking lot use iv. Average operative days per month v. Operation hours vi. Physical characteristics of parking lot: covered / uncovered; ground floor / multiple-story facility. vii. Users' socioeconomic profile viii. Weather conditions ix. Washers training level x. Quality of services rendered by the franchisee. Based on the items above and considering the individual capacity of each washing-kart, it is convenient to adjust the number of operators to reach an optimal number. This is possible thanks to the modularity of the productive capacity of the PW system: if you need more washing-karts, simply add them, and, on the contrary, if you have to reduce the number, just remove them at no cost and effort.
What do workdays depend on?
The weather condition and holidays are definite factors for operative days.
Is rain good or bad?
Rain can be a consumption incentive but it can also damage the business depending on the type of rain, ,whether it is isolated, intermittent rain or whole-day continuous rain.
How do ProntoWash, the franchisee and the parking lot interact?
PW rents from the parking lot the right to use the parking lot. As a counterpart, the parking lot charges PW a monthly charge. PW assigns its franchisee the use of the parking lot through the franchising contract.
Where is the equipment kept during the night?
All operative equipment should be kept in a warehouse (to be erected) in the parking lot. This storage area will be the operative center of each franchising business.
Which services are offered to our clients?
Car interior wash, car exterior wash, waxing, polishing, upholstery reconditioning, engine wash, headlamp polishing, carpet cleaning and other region-specific services.
Which is the Master Franchisee business?
The master franchisee makes agreements with parking lots chains, sells franchises and continuously provides services and counsel to improve the PW franchising system. Also, the master franchisee must run an operation of its own to acquire some experience in the business and to have a demonstration site of its own. Depending on the country, regional franchises can be awarded to others who, in turn, will sell individual franchises.
Which is the distinctive advantage of the PW Master Franchise?
Low initial investment, high development potential, virgin market, possibility to enter in an innovative and revolutionary business, good return on investment.
What is the return of the investment period?
The return of the investment period depends directly on the master franchisee investment strategy as he can select to accelerate an earlier expansion and to harvest later or just the opposite. The projected standard return of the investment period ranges from 18 to 24 months.
Which is the business profitability?
As each country has its own mix of products, prices, costs (labor, elements and materials), operation type (own/franchise) and business model (car wash sale or washing karts), there is one business profitability estimation per country, but there is not a standard business profitability estimation.
Which is the biggest benefit for the service final user?
Convenience: The client does not have to take the car to a car wash facility. Comfort: The car wash is carried out while the client makes other activities (no need to hang on the service) Safety: The car is not moved Environmental awareness: Unique environment friendly car wash system in the market due to its rational use of water and energy.

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